We aim to provide you with the best creative and technological solutions for all your custom fonts (standard and/or variable formats), logos, logo refining, consulting, licensing needs.
Our design team has many years of industry experience and have developed custom fonts for many well known brands, magazines, tv and web. We understand the importance that an exclusive and distinctive font is an essential part of a brands visual DNA and who they are. We design and develop custom fonts, logos, logo refining, consulting, and licensing solutions for customers all over the world. Our fonts are unique and exclusive to us and we can customize them to fit your needs. Our work encompasses everything from classical to contemporary fonts.
Why have a custom font?
It is often an under-estimated branding tool, it articulates brand personality and aesthetics. Having a custom font for your brand is a highly powerful branding asset. The visual footprint of the brand is still there even after the absence of the brands logo and colours have been stripped away. That is why the font needs to carry so much of the brands character and brand DNA. With a unique font your brand will be easily identifiable, hence giving your brand more market visibility. Of course It can be considered a big invest to create a custom font, and often times only larger brands will invest in such projects. However a customer font can also be the solution for a mid-range branding project. It’s an easy and cost effect licensing solution, there is no need to purchase additional licenses, in addition it also gives you creative control when developing your brands visual guidelines.
Whether it’s a branding, a licensing, a technological or language requirement, a custom font can be the solution to many problems.
The design process is much like the branding process. We research and develop the concept, keeping in mind key elements of the brands aesthetics. We equally test the font on its own the same way, does the font hold the main idea, character and values of the brand? How will it hold up with time and market position? This process asures the development of a completely custom font. With a unique font your brand will be identified easily by consumers.
Work with us
Our understanding and experience with working with some of the biggest branding agencies and design studios in the world has taught and prepared us to handle the challenges and complexities of this uniquely creative and technological process. Our international and diverse team helps us effectively work with different markets and commercial cultures. We are continually researching and striving for advancements in technology and design to bring this knowledge to our clients and their projects.
Working with newglyph also means following a new kind of company and journey. We are challenging ourselves to build a company that understands the issues of our time.